Posts Tagged ‘community sponsorship’

Is aligning with the fanbase best practice for brands in sport?

10:49 on 29/10/09

There’s a very interesting opinion piece in Marketing Magazine on this very subject. Executives at four leading marketing agencies were asked: I…

Medal Hopes

10:51 on 21/08/08

Got all excited by the announcement of the Government’s new national sponsorship scheme called Medal Hopes. Medal Hopes is reportedly designe…

Community sport

11:22 on 29/02/08

This week we took the wraps off a new blog we’ve created for Premier Rugby. Professional Rugby in the Community gives Wayne Morris (Premier Ru…

Brown rejects Platini

13:09 on 20/09/07

Whether you’re appalled or attracted by the interaction between sport, politics and the law, October is going to be a fascinating month as the c…

Fellowship of the ‘new’ Rings?

12:36 on 04/06/07

More interesting than today’s reveal of the London 2012 Olympics logo, is the story which crept out late last week that LOCOG is in negotiation…