Posts Tagged ‘Sport’

Glasshouse Partnership attends Women and Sport Conference

17:17 on 04/12/09

By Caitlin Fisher The SportBusiness Group hosted a stimulating conference last week on Women and Sport at the CBI Centre in London. The conference br…

Is aligning with the fanbase best practice for brands in sport?

10:49 on 29/10/09

There’s a very interesting opinion piece in Marketing Magazine on this very subject. Executives at four leading marketing agencies were asked: I…

Parliamentary CSR Awards

07:42 on 03/05/09

At a time when most CSR budgets are under severe pressure, you’d have thought professional sports clubs and leagues would be retrenching too. …

Rugby Backs NSPCC

12:51 on 25/03/09

Premier Rugby (PRL) and rugby union stars from its clubs, such as Jonny Wilkinson, are dedicating the weekend of April 4/5 to fund raising efforts for…

Sporting Personalities on Twitter

18:43 on 21/11/08

I’m currently working on a little project for Glasshouse about sport and social media, and one of the things I’m looking at is how famous athletes…