Posts Tagged ‘Sports’

Is aligning with the fanbase best practice for brands in sport?

10:49 on 29/10/09

There’s a very interesting opinion piece in Marketing Magazine on this very subject. Executives at four leading marketing agencies were asked: I…

Rugby Backs NSPCC

12:51 on 25/03/09

Premier Rugby (PRL) and rugby union stars from its clubs, such as Jonny Wilkinson, are dedicating the weekend of April 4/5 to fund raising efforts for…

Pan-European Soccer in the Community

12:27 on 03/03/08

In one of its final acts, G-14, the soon-to-be wound-up european club football association, has published a report into its community investments. Th…

Premier Rugby “Tackles Education”

12:05 on 04/05/07

With less than a week before the announcement of the winners of their community awards, the outreach efforts of Glasshouse client Premier Rugby have b…

Grassroots Sport and London 2012

14:59 on 12/01/07

As the budget for the 2012 Olympics continues to climb, the fear that bringing the Olympics to London might actually squelch the very grassroots sport…